Rule 5: The UX Matters

Episode 5 April 21, 2022 00:33:04
Rule 5: The UX Matters
The Platform Rules: Digital Transformation for Product Companies
Rule 5: The UX Matters

Apr 21 2022 | 00:33:04

/

Show Notes

Imagine business applications with a UX that’s so ubiquitous and natural, that it’s virtually invisible. Got an expense report or ECO to approve? Send Slack a thumbs up emoji and you’re done. Is there where B2B UX is headed? We are joined by Adam Doti from Salesforce.

Other Episodes

Episode 16

October 04, 2023 00:30:06
Episode Cover

Rule 16: Solutions for Sustainable Leadership

Working for six different PLMs over 25 years, Michelle Stone has picked up a fair share of best practices when it comes to driving...

Listen

Episode 7

May 04, 2022 00:27:49
Episode Cover

Rule 7: Delight Your Customers

Buyers have always craved great features at compelling prices. But now there’s a 3rd dimension that matters just as much: their customer experience. Joining...

Listen

Episode 15

September 20, 2023 00:28:23
Episode Cover

Rule 15: Embrace Change to Drive Growth

Mastering the art of business transformation is a skill that takes clear-eyed focus and adaptability, especially when challenges arise. It's the reason Dmitriy Geler,...

Listen